The SuperValu online shopping platform has been awarded the Food & Drink eCommerce Website of the Year at the Irish eCommerce Awards, held in Dublin recently.
The Irish eCommerce Awards is the premier celebration of the internet retail industry on the island of Ireland. It recognises and rewards organisations, teams, and individuals who are shaping the thriving internet retail industry. Winners are selected by a panel of industry-leading experts, evaluated based on the merits of their presented work.
This award win is the result of the hard work and dedication of the Digital, Ecommerce, Product, UX, and IT teams, who have diligently progressed through the re-platform over the past several years. Key features of the website and app, such as My Usuals, integration of Real Rewards vouchers, shoppable recipes, and early slot selection, played a significant role in this success.
The website and app were praised for their industry-leading approach in integrating online and offline channels to enhance the customer’s shopping experience, with notable mentions for the customer-centric design driving both retention and satisfaction.
